A creative product & design leader who helps teams distill complex ideas into focused outcomes across ideation, design, development and delivery, content strategy and execution, storytelling, and data visualization.

Storytelling was my first love. I worked with editors, reporters, and other visual editors to understand, gather, and direct content that excited, delighted but clearly conveyed information needed to understand a rouge idea, a funny take, or a complex story.

ART DIRECTION
CREATIVE DIRECTION
CONTENT DIRECTION

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©Kristin Lenz

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“Creativity is the ability to find order in chaos.” — Simon Sinek